why-agents-struggle-recruiting-agent-attraction-lab.png

Why Agents Struggle With Recruiting (And How to Fix It) | Agent Attraction Lab

June 20, 20251 min read

Why Agents Struggle With Recruiting (And How to Fix It) | Agent Attraction Lab

Recruiting agents isn’t just for top producers, social media influencers, or major team leaders. The truth? Most agents struggle with recruiting because they’re trying to do it without a system, script, or strategy.

In this post (and video), I break down the top 3 mistakes agents make when trying to recruit — and how you can shift your mindset to see real results, without pressure or gimmicks.

Custom HTML/CSS/JAVASCRIPT

Top 3 Mistakes Agents Make in Recruiting

Winging it without a plan
Agents think they can just “talk people into joining.” The reality? You need a clear system that guides conversations naturally.

Not following up (or following up the wrong way)
Too many agents either avoid follow-up because they don’t want to feel pushy, or they follow up in a way that feels salesy. There’s a better way — with real conversation and value.

Fearing rejection and letting it stop them
Attraction is about connection, not convincing. Once you reframe that mindset, rejection won’t stop you.


How to Fix It

  • Use a simple, repeatable system

  • Learn how to follow up with value, not pressure

  • Ask better questions and listen

  • Focus on being someone agents want to work with


Watch the Full Video

👉 Watch Here

𝐁𝐫𝐚𝐧𝐝𝐨𝐧 𝐃𝐞𝐕𝐞𝐫𝐞 is a real estate recruiter, Agent,  and the creator of 𝐀𝐠𝐞𝐧𝐭 𝐀𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐨𝐧 𝐋𝐚𝐛—a resource hub for agents who want to grow through collaboration, not cold calls.  

Currently with 𝐬𝐢𝐦𝐩𝐥𝐢𝐇𝐎̄𝐌, Brandon has personally recruited organizations of over 𝟕𝟎𝟎+ 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞 𝐀𝐠𝐞𝐧𝐭𝐬 
 across multiple brokerages. He’s passionate about helping smart agents scale their revenue share organizations without feeling salesy.

🟢 If you’re researching 𝐬𝐢𝐦𝐩𝐥𝐢𝐇𝐎̄𝐌, agent attraction, or real estate brokerage models—you’ve found the right guy.

👉 Follow Brandon on YouTube or join the free Agent Attraction Lab community to learn more.

Brandon DeVere

𝐁𝐫𝐚𝐧𝐝𝐨𝐧 𝐃𝐞𝐕𝐞𝐫𝐞 is a real estate recruiter, Agent, and the creator of 𝐀𝐠𝐞𝐧𝐭 𝐀𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐨𝐧 𝐋𝐚𝐛—a resource hub for agents who want to grow through collaboration, not cold calls. Currently with 𝐬𝐢𝐦𝐩𝐥𝐢𝐇𝐎̄𝐌, Brandon has personally recruited organizations of over 𝟕𝟎𝟎+ 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞 𝐀𝐠𝐞𝐧𝐭𝐬 across multiple brokerages. He’s passionate about helping smart agents scale their revenue share organizations without feeling salesy. 🟢 If you’re researching 𝐬𝐢𝐦𝐩𝐥𝐢𝐇𝐎̄𝐌, agent attraction, or real estate brokerage models—you’ve found the right guy. 👉 Follow Brandon on YouTube or join the free Agent Attraction Lab community to learn more.

LinkedIn logo icon
Instagram logo icon
Youtube logo icon
Back to Blog